Winner
Dad La Soul: ‘Social Impact Report’
Charity
Presentation
Measurement
Winner
Dad La Soul is non-profit organization in Worthing, England. They bring dads, step-dads, grandads and other male carers together through play, the arts, craft, fun and more.
Find out more at dadlasoul.com
Dad La Soul’s coverage report really impressed us. The innovative use of custom slides and custom metrics take the report way beyond just media coverage and audience exposure. The book tells a story and demostrates the real world impact they’re making as a team to people’s everyday lives. Read on to find out about some of the key ingredients that make it so effective…
This report doesn’t just showcase the great media coverage Dad La Soul have secured. Throughout the book there’s an extremely effective use of custom slides that lead the narrative.
There are some really nice visualisations to illustrate data points, but also simple quotes from people the organisation has helped are hugely effective, proving it’s not only glossy brand images that can make a visual impact.
Alongside the automated metrics provided by CoverageBook, there are some really interesting stats like the Percentage of “Dads who feel less socially isolated”. It’s a powerful way of expressing the whole cycle of their activity; from events and media coverage spreading the word about the issues the organisation are tackling, through to the grass-roots difference they’re making in the real world.
Dad La Soul have broken the book down into sections that lead the reader through a clear narrative. From the impact of their events, to attendee video testimonials, through data, media coverage and so much beyond.
It’s welcoming, personal and inviting, but also contains data and hard facts. The structure of the book takes you on a comprehensive and compelling journey through their activity and the impact they’re making.
If you’d like to know more about Dad La Soul or get involved visit dadlasoul.com
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